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About Us

Nichaya Suntornpithug, Ph.D.

     Associate Professor of MarketingSuntornpithug-Nichaya-20180111

     Office: Neff Hall 330J

     Office Phone: 260-481-0183

     Office Fax: 260-481-6879

     E-mail: suntornn@pfw.edu

Biography

Nichaya Suntornpithug earned her Ph.D. in Marketing from the University of Memphis (2004). Dr. Suntornpithug is an Associate Professor whose research interests include: Interactivity and Internet Commerce, Electronic Commerce and Human-Computer Interaction, Online Consumer Behavior, Innovation Adoption and Diffusion, and Service Quality. She has published in Electronic Market Journal and has presented her research at various regional, national and international conferences.

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